Courses Taught: Creative Direction
Education: BA in Speech from Cal Poly San Luis Obispo

Paul has over 15 years experience in advertising, marketing strategy, tactical planning, brand marketing and positioning, competitive assessment and business development. He started his career as a copywriter and has worked as an art director, copy chief and creative director. He has experience managing a creative staff of up to sixty people. His expertise includes customer acquisition, retention and management via print, TV, and Web. He has practical experience in data cataloging, storage, documentation, and sharing. His clients have included Intel, Microsoft, Starbucks, The New England Patriots, and the Democratic National Committee.